Investigating Websites’ Quality of Public and Private Banks in Syrian Arab Republic
Scientific research by Dr. Magdy Soubhi Arrif
Research Title:
Investigating Websites’ Quality of Public and Private Banks in Syrian Arab Republic
Author :
Abstract :
This study aims to investigate the Websites’ Quality of Public and Private Banks in Syrian Arab Republic through a special model including criteria related to information, transaction, interactivity, navigation and accessibility. To answer this study’s two questions regarding the quality of Syrian banks’ websites and the effet of property type on the level of its quality, a content analysis method was applied to assess each of these websites and aquire the necessary data. Also, the TOPSIS method was applied to rank the websites of Syrian banks. The results were as follows:
Publisher:
Int. J. Electronic Banking – Switzerland –
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